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Month: November 2019

The ROI of Brand Activism: Unilever’s Latest Findings
  • Brand Activism

The ROI of Brand Activism: Unilever’s Latest Findings

  • Posted on November 27, 2019December 2, 2019
  • by Christian Sarkar & Philip Kotler

Purpose is not a luxury. It is a must have. Companies interested in the ROI of Purpose should look at the official results from a company like Unilever. Earlier this…

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