Raheem Sterling: NIKE’s got your back
Speaking up doesn’t always make life easier. But easy never changed anything. @sterling7 pic.twitter.com/sFZHeMo5s4
— Nike Football (@nikefootball) December 15, 2018
When Raheem Sterling spoke up about racism at a recent game against Chelsea, the Manchester City star was dealing with the all too familiar discrimination UK blacks have been facing their entire lives.
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Good morning I just want to say , I am not normally the person to talk a lot but when I think I need my point to heard I will speak up. Regarding what was said at the Chelsea game as you can see by my reaction I just had to laugh because I don’t expect no better. For example you have two young players starting out there careers both play for the same team, both have done the right thing. Which is buy a new house for there mothers who have put in a lot of time and love into helping them get where they are, but look how the news papers get there message across for the young black player and then for the young white payer. I think this in unacceptable both innocent have not done a thing wrong but just by the way it has been worded. This young black kid is looked at in a bad light. Which helps fuel racism an aggressive behaviour, so for all the news papers that don’t understand why people are racist in this day and age all i have to say is have a second thought about fair publicity an give all players an equal chance.
Almost immediately, NIKE jumped in to back up Sterling. Why is this important? Because hate messages moves fast. And it is critical that anti-hate messages match that agility.
The next question: what is FIFA doing about racism? UEFA? Serie A?